Marketing Blog

November 14, 2014

Lyric’s Marketing Tip #36: Are You Practicing the 80-20 Rule in Social Media?

“We live in deeds, not years; in thoughts, not figures on a dial. We should count time by heart throbs. He most lives who thinks most, […]
October 28, 2014

Lyric’s Marketing Tip 35: What is Your Marketing Currency?

“There is a moment in your life when you have some say as to what your currency is going to be. I decided early on it […]
October 2, 2014

Lyric’s Marketing Tip #34: 10 Ways to Double Your Marketing Exposure

In today’s connected business world, I am all about getting the maximum mileage out of my marketing efforts. In this weeks tip I want to share 10 […]
September 4, 2014

Lyric’s Marketing Tip #31: Change One Thing and You Change Everything

It’s the end of summer, the beginning of school, the start of a new quarter is around the corner, and the new year is looming ahead. […]
August 22, 2014

Lyric’s Marketing Tip #30: What Cocktails Can Teach Us About Marketing

Since it’s the weekend, I thought it would be fun to share a tip that is taken from one of the world’s oldest and most beloved pastimes […]
August 10, 2014

Lyric’s Marketing Tip #29: The Four Agreements of Marketing

In Miguel Ruiz’s best selling book, The Four Agreements, he teaches a powerful code of conduct that can rapidly transform our lives to a new experience of […]
August 3, 2014

3 Ways to Deepen Your Business Relationships

I’m a good marketer.  I am good because I know my stuff, I want to help people be their best, and I’m excited about life.  I […]
July 26, 2014

How to Write Your Story – What Good is it if No One Knows it?!

You hear me preach it all the time. I say that it is the foundation of your marketing, that it IS your competitive advantage, and the […]
July 16, 2014

Lyric’s Marketing Tip #26: Is Marketing Really Better than Mastery?

Is Marketing Really Better than Mastery? I am going to go out on a limb here and answer a hearty YES!  Your marketing is more important […]
July 9, 2014

Lyric’s Marketing Tip #25: Ideas for Great Bonuses to Give to Clients

I always have trouble separating marketing and sales.  I always have trouble mixing marketing and sales!  What I mean is that great marketing should lead to […]
July 3, 2014

Lyric’s Marketing Tip #24: You Just Thought This Marketing Tool Was Dead

Today’s morning walk was invigorating and I was totally inspired by the cooler early morning weather. I’m thinking about “trends” in marketing – what I, what […]
July 1, 2014

Lyric Marketing HOT List for July 4th

Every year, I share a list of metro-wide activities happening around the Dallas/Fort Worth area, here is this year’s list for the events happening on and […]