Social Media and Content Management

I believe that social media is a necessity in today’s marketing climate, yet it can be pretty confusing to try to understand all the components you need for a successful campaign that gets your name out there!  I also believe and teach that marketing doesn’t have to be hard or stuffy!  It should be full of personality, fun and simple/consistent/effective communications about what you are doing!  BE REAL!

To accomplish BIG FUN Marketing, Lyric Marketing does the work for you – we provide the content specific to your industry, we do the posts, monitor, track, change as necessary, and keep you in front of the people you need to be in front of.  WE WILL HELP YOU TELL YOUR STORY! Here is a listing of the programs we have, but PLEASE don’t stop here!  We can create a custom program just for you and your business, tailored to your personality, industry, needs and BUDGET!  This is just the tip of the iceberg.  Contact Lyric Marketing today to get a free estimate and consultation!

Social Media and Content Management

LYRIC MARKETING INDIVIDUAL MENTORING:

• The new Marketing Guru program

Meet privately with Sandy Hibbard one hour every week. Sandy will walk you through a redesign of your marketing image and attitude, guide you through the development of a strategic marketing plan and identify the channels needed for implementation. Sandy will introduce you to the PUSH marketing method and how it works in conjunction with marketing 4.0. The new Marketing Guru is designed to transform frustrated, tired and frazzled business leaders into confident masters of marketing through inspiring mentorship, laser-focused direction, and sharpened accountability.

LYRIC MARKETING PREMIUM MARKETING PLANS:

• Custom monthly 411 newsletter campaign

Coordinate and ghost write monthly themed eNewsletter, deliver to client email database via email client*, provide ongoing support of campaign, PUSH newsletter to 4 social media outlets, includes one themed email banner/graphic each month.  Can also add direct mail postcard designs to coordinate with monthly eNewsletter theme.

ALL OUR MARKETING IS CUSTOM AND CREATED FOR YOU AND YOUR BUSINESS/MARKET, WE DO NOT USE GENERIC TEMPLATES AND MARKETING PIECES!

• Social Media Management campaign

Write 1 press releases per month and send to media outlets, write one industry specific article and post to blog, daily social media PUSH marketing to 4 social media outlets, manage and monitor accounts, monitor Facebook Page and WordPress blog, create Linkedin Company Page, create and monitor Facebook ad* (if chosen), develop weekly content for PUSH marketing.

ON DEMAND / ECONOMICAL PLANS:

• Basic Social Media Start-up:
  • Social media marketing strategy
  • Facebook – setup / enhance
  • Weekly Facebook management/updates/engagement
  • Twitter – setup / enhance
  • Weekly Twitter management/updates/engagement
  • Twitter friend seeding
  • Write one industry specific article
  • LinkedIn setup
• Social Media Management Program:
  • Social media marketing strategy and editorial calendar
  • Facebook – setup / enhance
  • Weekly Facebook management/updates/engagement ++
  • Twitter – setup / enhance
  • Weekly Twitter management/updates/engagement ++
  • Twitter friend seeding
  • Write 2 industry specific articles
  • LinkedIn setup
  • Weekly LinkedIn management/updates/engagement ++
  • Flickr setup
• Premium Social Media Management Program:
  • Social media marketing strategy and editorial calendar
  • Facebook – setup / enhance
  • Weekly Facebook management/updates/engagement – +++
  • Twitter – setup / enhance
  • Weekly Twitter management/updates/engagement – +++
  • Twitter friend seeding
  • LinkedIn – setup / enhance
  • LinkedIn – set up company page/group
  • Weekly LinkedIn management/updates/engagement – +++
  • Blog – create and enhance blog with custom domain name
  • Write 2 industry specific blog articles and post/manage each month +++
  • Flickr setup

ON DEMAND SERVICES: (call Sandy for pricing)

• Push marketing to 3 existing social media accounts using your content/articles/industry news
• Write and distribute press release to media outlets
• Write industry specific blog article and post to blog.
• Shoot, edit and market video for web, upload to Youtube.com channel and PUSH to social media outlets.
• Custom WordPress Website Design
• Custom email marketing campaign
• Custom direct mail marketing campaign

NOTE: Outside expenses like Facebook advertising and/or web/email services will be the responsibility of the client.

Contact Lyric for your complimentary consultation and get started on your new marketing strategy!