Lyric’s Marketing Tip #25: Create an Event – Give Back!
Get in Front of Your Target Audience with an Event
Whether you are a sponsor at a charity event, or you are launching your own event to promote your services or cause, event marketing will get you in front of your target audience. Imagine a room full of like minded people where you can present your business’s answer to their pain! Look for events in your industry where you could be a keynote speaker or sponsor providing materials etc. Better yet, plan your own event around a charitable organization where you can rally your cause with your business voice to give back to the community. Invite your sphere of influence and keep the plans within your budget (it doesn’t have to be huge), make it fun, have a party and people will be talking!