Lyric’s Marketing Tip #19: Don’t be afraid to toot your own horn!
I know it’s hard to talk about yourself, much less promote yourself! BUT in this world of social marketing, you must learn how to carry on a conversation, engage your clients and prospects with information that helps them know WHO you are and WHAT you do. It’s impossible to do that without some blatant self-promotion! There is a difference in being “salesy” and promoting your business/service – a very fine line in fact. But my rule of thumb is to keep it real and in a conversational tone. Oh! and did I tell you that Lyric Marketing’s team has been working with a film crew from Portland (Still Motion Originals) on a project for one of our clients? There is no end to what we will do for our customers! See?!